Top 30 gaming affiliate programs in 2023
The gaming industry is quite profitable due to gamers across demographics hungry for the hottest games and latest systems.
Today, the gaming industry is worth over $113 billion and estimated to be worth more than $300 billion by 2025.
If you're a gamer, you may only truly understand how obsessed some people can be with this hobby.
While it started as a hobby for many people, gaming has become mainstream today.
There are plenty of affiliate programs in the gaming niche for anyone looking to have a cut of the cake.
But with myriads of gaming affiliate programs, which should you partner?
Join us as we explore the top 30 gaming affiliate programs worthwhile in 2023.
Green Man Gaming Affiliate Program
When it comes to digital downloadable PC games, Green Man Gaming is a vast marketplace where gamers can buy game keys.
It sells a vast collection of games, from AAA releases to indie titles, and works with over 700 developers, distributors, and publishers.
Powered by the CJ affiliate network, the Green Man Gaming affiliate program pays the affiliate a commission rate of 5% per sale.
A strategy affiliate marketers use to drive more sales is a range of product-specific ads and tools.
Also, with the Green Man Gaming affiliate program's long cookie duration, you have 30 days to lure a prospect to buy a product after clicking your referral link to qualify as a valid referral.
Pros
Great commission structure
Up-to-date tracking tools
Access to broad catalog API to promote products
Exclusive and unique offers
Cons
Approval into the program is not automatic
Twitch affiliate program
Twitch is an online platform focusing mainly on video game streaming, esports competitions, and content creation.
With more than 9.36 million active streamers, Twitch is a popular platform with a great affiliate program.
Twitch affiliate program pays marketers based on a revenue share from any video ads played on their channel.
Also, with this program, marketers can claim subscribers and bits.
But to earn from the Twitch affiliate program, you must have at least 500 minutes of broadcast and 50 followers in the last month, and an average of 3 viewers and 7 unique broadcasting days.
Pros
Paid to promote games
Popular streaming platform
The commission per sale from subscribers, bits, and ads
Option to be an affiliate or partner
Cons
Its program is not open to everyone
Astro Gaming affiliate program
Astro Gaming is one of the biggest names that come to mind regarding the peripheral gaming niche.
Astro's products include high-quality sound systems, game controllers, mixers, and so on, targeted explicitly at hardcore gamers.
Astro Gaming has a lucrative affiliate program that pays a commission rate of up to 5% per sale.
Its affiliate program offers up to 180 days of cookie duration, enough time for a prospect to purchase an item.
And considering the average order value at Astro Gaming is about $300, there is a lot of money to be made here.
Pros
Easy-to-sell items
Eye-watering commission
Active network management
Access to top marketing tools
Cons
Higher competitions
Epic Games affiliate program
Epic Games is a renowned American game publisher and developer based out of North Carolina.
Epic Game is a successful game developer with a Guinness world record award for its unreal engine creation.
Epic Games has an affiliate program that pays a revenue share of 5% or a $5 commission rate.
While Epic Games rewards its marketer handsomely, you can only withdraw a minimum of $100 after 45 days.
To withdraw your funds, you can use bank transfer or PayPal.
Pros
Handsome affiliate reward
Easy to market products
Reputable brand
Accepts marketers globally
Cons
Limited banking option
World of Warcraft affiliate program
World of Warcraft is an online multiplayer role-playing game where players explore magic, myth, and limitless adventure.
Garnering incredible recognition, World of Warcraft is amongst the best-selling PC games of 2005 and 2006.
Undoubtedly, this game is well-known and still played today, and it comes with an alluring affiliate program.
With this program, you can earn a commission rate based on selected specific products you sell.
Affiliate marketing for this brand is excellent as it offers you several enticing offers.
Pros
Millions of consumers you can market the brand to
Access to creative marketing banners for easy promotion
Alluring rewards
Massive collection of products and services sold
Cons
Offers not well highlighted
Razer affiliate program
Regarding the world of game accessories, Razer is one of the top brands that comes to mind.
It offers a wide range of high-performance gaming laptops, gear, mice, consoles, apparel, and so on.
Razer is also into software and mobile app development and even an energy drink named Respawn.
Razer affiliate program rewards its markers with up to a 10% commission rate per sale.
Aside from its high commission, you have up to 30 days of cookie duration to complete the sale.
Pros
No fees to join its program
Special incentives such as offers and promotions to drive traffic
Wide range of products to market
Long cookie duration
Cons
Approval of the program is not automatic
Leprestore affiliate program
Leprestore is a game-boosting service that helps players boost their game characters.
It's a boosting service that offers games that provide its services to games like WoW Classic, Apex Legends, Destiny 2, and so on.
As an affiliate marketer for this popular sub-niche affiliate offers a commission rate of 15% per sale.
The best part about this gaming affiliate program is that it offers a 90 days cookie duration.
Based on the average order value, affiliates make around $9 per sale.
Pros
Boosting service for popular games
Huge market potential
Easy to promote
Long cookie duration
Cons
Low average commission value
Origin PC affiliate program
Origin PC is one of the best manufacturers of custom PC systems, especially for gaming purposes.
Their gaming laptops and PCs are sleek for both hardcore and casual gamers.
CJ network powers the Origin PC affiliate program, one of the world's largest affiliate marketing ecosystems.
As an affiliate marketer for this brand, the commission rate you can earn varies but averages 2% per sale.
Additionally, this program offers you a cookie duration of 30 days.
Pros
Attractive commission rate
Accepts publishers around the world
Custom PC for everyone
Access to several promotional materials
Cons
Approval for its program takes up to 72 hours.
Technisport affiliate program
Technisport is the ultimate online store that offers gamers high-quality gaming chairs, desks, and other accessories.
It provides a comfortable, soft molded form, adjustable lumbar and neck support gaming chairs, L-shaped and standing desks, chair mats, pillows, and so on for every gamer.
This gaming chairs brand has an alluring affiliate program that pays its affiliates up to 3% per sale.
Also, its affiliate program comes with a cookie duration of 365 days.
While its affiliate program is great, as a social media influence, you must have at least 8000 followers, or as a streamer, 1000 followers to join this program.
Pros
Massive collection of marketing resources
Multiple rewards for affiliates
Coupon option to promote sales
Long cookie duration
Cons
The brand doesn't send a denial email
Zygor Guides affiliate program
Zygor Guides is another game-boosting service that provides gamers with a better gaming experience.
Zygor Guides provides users with in-game guides for popular games like World of Warcraft to gain experience, earn gold, and level up quickly and efficiently.
The best thing about Zygor Guides is that while they guide users on how to play a game with high performance, they also ensure not to violate the terms of service of the game.
Joining the Zygo Guides affiliate program rewards its markers with a commission rate of 50% per sale.
In addition to this enormous commission rate, there is a long cookie duration of up to 60 days.
Pros
Provides incredible income opportunity
Long cookie duration
Massive commission rate per sale
Great collection of promoting tools
Cons
It may be challenging convincing users to use the service
World of Tanks affiliate program
World of Tanks is a multiplayer online game based on events from 1930 to 1960.
It is a gaming software developed by the Belarusian Company Wargaming, with more than 180+ million players around the world.
WOT has an affiliate program that pays a high CPA for different products.
After users click the referral link, it has 30 days of cookie duration.
Also, WOT offers affiliates invite game keys to lure new players into registering through your link.
Pros
Access to marketing text and banners
High conversion rate
Increases payout for high-performing publishers
High approval rate
Cons
Affiliates can't run paid search campaigns or big in-store name
World of Warships Affiliate Program
The World of Warships is a free-to-play naval-themed warfare with a massive multiplayer ecosystem.
With over 50 million registered players worldwide, World of Warship is a widespread game with an alluring affiliate program.
Its affiliate program pays a high commission rate, meaning you can make money even with a little traffic volume.
Per sale, you can earn about $10 on each product, and the average monthly payout to partners is about $3000.
Similarly, when you refer a new player to the platform, you can get a 3% of the referral payouts.
Pros
Big payouts
A direct corporation with the advertiser
Access to custom banners and other promotional materials
Free to launch a campaign
Cons
Sub-niche is not an easy program to market
Ubisoft Store Affiliate Program
Ubisoft Store is a renowned video game publisher famous for its franchise, Assassin's Creed.
Apart from the famous Assassin's Creed, this French software developer is also renowned for its other video game series, Far Cry, Watch Dog, Just Dance, etc.
Ubisoft features over 100 games and a complete gear collection of branded accessories, apparel, and so on.
Joining the Ubisoft Affiliate program is rewarding as it pays its marketers varies based on their performance.
As for its cookie duration, the Ubisoft Store affiliate program comes with a 21 days grace period or more, depending on the affiliate ecosystem you register under.
Pros
Promote games from a massive collection
Wide range of payment methods
Regular giveaways and special occasions
Several discounts to lure users
Cons
This program is only available in a select few European countries
Alienware Gaming affiliate program
When you hear the name Alienware, it does not need any introduction.
Founded by Sakai in 1996, Alienware is one of the most popular manufacturers of powerful gaming PCs, laptops, and portable devices.
In 2006, Dell acquired Alienware, another famous computer manufacturer.
When you join this program, you will earn a commission rate of 3% per sale.
While the commission rate is poor, it made up for it by offering users a long cookie duration of 90 days.
Pros
Long cookie duration
Access to outstanding customer support
Massive collection of high-end gaming PCs and laptops
Enticing offers to lure prospects
Cons
Low commission rate
Nvidia affiliate program
Regarding Nvidia, this award-winning manufacturer produces high-quality graphics for video games.
This gaming peripherals brand is well known for its high-quality GPUs. Still, it is also famous for its streaming media players and AI development workstations for a seamless gaming experience.
You don't need much advertising to make money as an affiliate marketer for this brand, as it is well-known and sells itself.
Its affiliate program pays a commission rate between 2% and 5%, depending on the product.
Aside from the amount of money you can earn, this brand has a cookie duration of 45 days.
Pros
Free with no follow-up charges to join this program
Access to an online success monitoring tool
Bigger commission than competitors
Access to several promotional materials
Cons
Not the easiest to land a sale as prospects tend to buy products from bargain retailers.
Secret Lab affiliate program
One common problem gamers often have an aching back due to long hours sitting in front of their PCs.
But with Secret Lab's high-end chairs, gamers can stay focused and productive.
Moreover, Secret Lab is quite affordable, which is excellent for gamers who don't want to spend a fortune on their gaming rig.
Affiliate partners of this brand can earn a commission rate of 12% per sale.
Additionally, Secret Labs comes with a 7 days cookie duration which is plenty of time for prospects to make a purchase.
Pros
Affordable gaming chair
High commission rate
A famous brand that is easy to market
Special offers and promotions to lure prospects to the platform
Cons
Short cookie duration
Logitech affiliate program
When you think about Logitech, what comes to mind is one of the largest computer peripheral companies.
Due to its massive nature, it is an all-time favorite for many gamers.
You can find all kinds of gaming peripherals at Logitech Store, like a webcam, mouse pads, joysticks, speakers, headsets,
etc.
An affiliate marketer for this brand comes with a commission rate between 4 and 10%, depending on the product.
The best part is that its program comes with a 30 days cookie duration and an average order value of $125.
Pros
Superior brand awareness
Massive global demand
A vast collection of gaming peripherals
High commission rate
Cons
High competition
GamePal Affiliate Program
If you need additional support to process a game, you need a gaming-boosting service like Gamepal.
Gamepal provides gamers with different types of power leveling services and in-game currencies.
With GamePal, gamers tend to earn exp and purchase several premium items.
The best part about the GamePal affiliate program is that gamers can earn a massive commission rate of up to 25% per sale.
Despite its massive program reward, it has an 80 days cookie duration.
Pros
Massive commission rate
Long enough cookie duration
Unique by in-demand service
Option to buy an already established account
Cons
Clunky web interface for affiliates and customer
Big Fish Games affiliate program
Big Fish Games is a well-known name in the video gaming industry with a wide selection of mobile, PC, mac, and online games.
It provides users with game types ranging from family games to adventures, puzzles, and so on.
With the boom of casual games in the gaming industry, Big Fish Games provides games for people of all ages, from kids to adults.
Big Fish, a gaming affiliate program, is quite alluring, with a hefty commission rate of 40.6% per sale.
The best part is that each affiliate link you send out has a 365 days cookie period, which is a lot of time for prospects to make a purchase.
Pros
A vast collection of games for everyone
Access to special offers and promotions
Massive commission rate
Long cookie duration
Cons
Approval into this program is not automatic
Final Mouse affiliate program
When you think about Final Mouse, what comes to mind is a good quality gaming mouse.
At Final Mouse, you can find the perfect gaming mouse that provides an ideal combination of comfort and efficiency.
Its mouses are not just unique but also limited. When this brand launches each mouse, it remains in stock for a limited time, and once it's out of stock, it's gone forever.
As such, when it comes to gaming affiliate programs, Final Mouse, has one of the best gaming affiliate programs with a massive commission rate of 25% per sale.
Also, its program comes with a 30 days cookie duration.
Pros
Access to a network of resources
Massive commission rate
Long cookie duration
Commerce tools and more
Cons
Approval into this program is not automatic
Bose affiliate program
Bose is a well-known brand that deals mainly with sound systems.
At Bose, you can find a good selection of noise-canceling headphones, subwoofer+speaker combo, and so on.
Bose is one of the best consumer electronic product manufacturers with an alluring affiliate program run by CJ affiliates.
Its affiliate program pays marketers a commission rate between 2 and 3%, which is pretty low.
However, this affiliate site has a decent cookie duration of 30 days.
Pros
Massive demand for its products
Powered by one of the leading affiliate networks
Long cookie duration
High average order value
Cons
Low commission rate
Modded Zone Gaming affiliate program
Modded Zone is one of the leading manufacturers of gaming products, mainly gaming controllers.
This brand modified gaming controllers in hundreds of different designs.
Apart from its outstanding paint jobs, they have modified the controllers to enable fast reload, adjustable rapid fire, and so on.
If you promote their products, you can earn a commission rate of 10% per sale.
Its program is a good one to join, with a cookie duration of 90 days.
Pros
Modified gaming controller for easy marketing
Free to join its affiliate program
High commission rate
Long cookie duration
Cons
Approval into its program is not automatic
Microsoft Gaming affiliate program
Microsoft is well-known for being the pioneer of making PCs available for everyone.
Aside from that, Microsoft is the proud manufacturer of the gaming console Xbox.
On the Microsoft affiliate program website, you can make money by prompting your audience to buy consoles and accessories through their website.
With the Microsoft affiliate program, you earn a commission rate of 2% on every sale.
Although Microsoft's commission rate is relatively low, its gaming accessories and products have a high average order value.
Pros
Easy to sell gaming products
Access to a library of marketing tools
Special offers and promotions to land more sales
High average order value
Cons
Low commission rate
Vortex Affiliate Program
Vortex is a cloud-based platform that allows users to play games from anywhere using any device.
Vortex has an excellent collection of gaming PCs that will play on any device.
With Vortex, users can go with their subscription rather than buy each game key individually and get access to all its games.
There are three subscription levels with Vortex, and its gaming affiliates have to lure new players into subscribing to the platform.
Affiliate marketers can get paid a commission rate of 10% on every sale using affiliate links.
Vortex is a great platform to join, especially if you have an audience of gamers that loves to play games without spending on expensive devices.
Pros
Top-notch tracking system
Payment made weekly
Unparalleled support for affiliates
High conversion rates
Cons
Can have limited growth
Mainframe affiliate program
Mainframe is an apparel and clothing brand that offers fantastic trousers, hoodies, t-shifts, and so on.
At Mainframe, all its products come with sleek and edgy designs inspired by the life of gamers.
Whether you have a blog for fashion enthusiasts or live-streaming gamers, promoting Mainframe's product is a great way to make money.
Every time people make purchases through Mainframe's referral links, it pays a commission per sale of 10%.
The Mainframe program is even more alluring because it is in high demand and comes with a high average order value.
Pros
Its products are ideal for everyone
Access to several promoting material
Easy to promote
Alluring commission rate
Cons
Undisclosed cookie duration
WarGaming.net affiliate program
WarGaming.net is a well-known platform for popular free MMO video games played by hundreds of thousands of users globally.
This platform covers over 50 countries worldwide with no third parties involved.
Accessing the wide range of gaming programs at WarGaming.net is free, but users can sign up for a premium account to get a better experience.
As an affiliate, marketing for this cloud-based gaming platform pays a high commission rate.
The amount of money you get when prospects make purchases through referral links on this platform varies but averages $10.
Pros
Access to a library of advertising tools
Possibility of higher commission rate
Myriads of players to market the brand globally
No third-party involved
Cons
Undisclosed cookie duration
Nerd or Die affiliate program
Nerd or Die is an award-winning e-commerce website that offers free and premium stream designs, alerts, overlays, widgets, and more to gamers in the video game industry.
Video game enthusiasts will appreciate this platform's fantastic collection of incredible designs and customizable options.
The Nerd or Die platform has one of the best gaming affiliate programs with the potential to earn a 10% commission rate.
Although based on performance, with the Nerd or Die gaming affiliate program, how much you can earn can increase up to 30%.
Pros
Alluring commission rate
Access to a library for affiliate marketing
Special promotions and offers to lure prospects
Massive collection of resources for gaming streams
Cons
Undisclosed cookie duration
Gamer Dating affiliate program
Gamer Dating is an online dating platform that connects gamers looking for love in a partner who shares their passion for games.
The Gamer Dating platform is a broad dating platform with a user base of over 400,000 hardcore gamers.
Gamers Dating is one of those few gaming affiliate programs that resonate in gaming social media, gaming networks, and so on.
Partners that share their referral link can earn a commission rate of up to 20% per sale.
With a membership package cost of $35 for two months, the average order value from this platform is quite attractive.
Pros
High paying program
Unique platform with little competition
Free to join the program
Access to a library of marketing and promotional material
Cons
Undisclosed cookie duration
GT Omega affiliate program
GT Omega is a company that specializes in manufacturing and selling gaming chairs.
GT Omega has been in the industry for over a decade and has honed its skills in manufacturing an entire cockpit, wheel stands, and other accessories.
The gaming chair niche is fast-growing, with an estimated market size to reach $95 million by 2024.
Unlike gaming affiliate programs, with GT Omega, you can earn a commission of up to 17% per sale.
Although how much you earn per sale varies between 2% and 17%. But the average cost of items on this platform is about $650.
Pros
Long cookie duration of 30 days
Four tiers to earn per sale based on performance
Reputable brand
Wide selection of products to market
Cons
Its commission per sale can sometimes be low
Sennheiser affiliate program
Sennheiser is a family-owned business specializing in audio equipment manufacturing and sales.
With more than 75 years of experience, this brand offers the best headphones, microphones, loudspeakers, wireless transmission systems, and so on.
It has one of the best gaming affiliate programs that pay a commission of up to 6% per sale.
But considering the average cost of items on this platform is about $450, you will realize this gaming affiliate program is quite profitable.
Pros
Top-quality gaming accessories
High average order value
Respectable brand to partner with
Access to a library of creative banners and logos
Cons
Undisclosed cookie duration
Conclusion
In summary, gaming affiliate programs are an excellent way to increase income in an ever-growing industry. All you have to do is join the right program listed in this guide and start promoting. Choose a niche that best suits your audience and promote its products and services to get paid. The range of programs you can promote is massive, from video games to apparel, gaming accessories, services, and so on. So, choose wisely and get started earning passively.
Frequently Asked Questions
How is my sales activity tracked?
Your sales activity is tracked using your publisher ID. Every business or company gives its affiliates a unique publisher ID. This ID is what is used to track cookies that generate sales. In most cases, you can view the activity within the affiliates' network dashboard.
Can I promote an affiliate program in multiple countries?
Yes, you can promote an affiliate program in any country that needs the service or product. You can direct the audience to the platform if the company operates in the country for the best chance of conversions.
What is an affiliate program cookie duration?
An affiliate cookie duration is how long the website remembers the information of a prospect that clicks on your referral link. For example, if a platform has a cookie duration of 90 days, prospects have 90 days to purchase after clicking on your referral link. So, even if the prospect makes the purchase 45 days after clicking the link, you will get a commission on the purchase.
What is an affiliate network?
An affiliate network is a platform that connects advertisers and publishers. It is often used when advertisers want to avoid running their affiliate program themselves. Examples of affiliate networks include CJ affiliate, Awin, Rakuten, etc.
Are sub niches gaming affiliate programs profitable?
Yes, sub niches programs are profitable. While it may have a small audience, it is a less competitive niche you can take advantage of.
